The Ultimate Fighting Championship didn’t become a billion-dollar enterprise by having its executives take crazy risks. The company was built methodically, with the larger goal always in mind.
But on Wednesday, the bus swerved sharply in a different direction when UFC president Dana White confirmed that the company had signed boxer James Toney to a multi-fight contract.
UFC insists Toney signing isn't 'freak show' - UFC - Yahoo! Sports
But on Wednesday, the bus swerved sharply in a different direction when UFC president Dana White confirmed that the company had signed boxer James Toney to a multi-fight contract.
UFC insists Toney signing isn't 'freak show' - UFC - Yahoo! Sports

Comment